How Can Face-to-Face Video Banking Enable a More Efficient Digital Transformation?
Online banking, mobile applications, chat, social media… The growing success of digital technologies to enable interactions between the banks and their customers is raising a new challenge. Indeed, while customers are embracing digital banking channels, they are at the same time requesting a level of attention, care and advice that almost only traditional branches can offer.
High quality face-to-face video collaboration is a very promising way to overcome this challenge as it preserves all the benefits of remote banking while enabling lifelike real-time interactions between customers and bank representatives to maintain a strong and meaningful relationship. Moreover, it can also enable new use cases such as involving a remote subject matter expert in a customer meeting or enriching the ATM experience.
That’s why today many banks are evaluating or already launching video banking services as a component of their digital transformation.
This Think Tank aims at discussing the opportunity offered by video banking, the role that it plays in banks’ digital transformation, the key success factors for video banking projects and the challenges to overcome.
The Think Tank is likewise open to banking professionals who have already implemented a video banking service and to those who are newcomers to the subject.
The meetings will be enriched by market research results and case studies. Think Tank members will be invited to share their own experience.
A final report will be shared based on the vision developed during the online sessions.
•1st online session: The video banking opportunity - 4 February 2016 from 11:30 am to 12:30 pm
• Market trends that drive the need for video banking
• Expected benefits of video banking
• What should the perfect video banking service look like?
•2nd online session: How to implement a successful video banking service? - 17 February 2016 from 11:30 am to 12:30 pm
• What organizational changes are needed?
• How to address the cultural obstacles?
• How to choose the right technology?
• What does an effective implementation plan look like?
•3rd online session: How can video banking be a key component of the digital transformation strategy? - 3 March 2016 from 11:30 am to 12:30 pm
• Integrating video in an omnichannel strategy
• How to get more from the combination of branches and remote channels?
• How to measure success?