SME Summit

23 to 24 March 2017

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twitter.png (16 KB)#EfmaSME17

Enough talk about a new era in financial services, it’s time to get big in small business banking

Small businesses contribute roughly 5-10% of total revenues to banks per year on average. However, despite such a substantial revenue pool, many banks see the market as unprofitable and costly to serve, a segment they’re obliged to service, rather than as an attractive business in its own right. However, according to recent research by Efma and BCG, the small business segment is worth winning. Not only do small businesses have a number of high-value unmet needs and thus significant potential for revenue growth, many of the factors constraining profitability are correctible.

Efma’s upcoming SME Summit will help banks capitalise on the significant opportunity presented by the SME market. First held in 2004, the annual Efma SME Summit has become the must-attend annual event which focuses on the challenges facing SMEs in the ever-evolving retail financial services landscape.

The Summit will focus on a number of hot topics which are front of mind for SMEs today. These include:

“Clash of clans”: traditional business banks vs. the newcomers
New relationship models: getting closer to the customer with less banking
What are the best new strategies for improving SME acquisition?
What are the basic needs of SMEs? What do they expect from a bank?
What additional, non-financial services are SMEs willing to pay for? How much would they spend on a complex package including advisory, accounting, documents storage, co-working branches or communities?
The role of digital transformation in SME Banking
How to achieve successful partnerships between banks and fintechs
The secrets to end-to-end digital onboarding
Big data, analytics, IoT and AI in SME Banking

Attendees will benefit from a number of new features of this year’s event. Not only will they get to hear from a number of highly regarded SMEs who will discuss their real needs, but they’ll also be able to find out who’s who in a series of short 10-15 minute sessions to introduce key institutions and participants at the event, allowing participants and easily understand who to talk to.

Plus, don’t miss the first annual SME AppsBank Awards Ceremony, recognising the best players and the best apps in the SME community as voted by peers, journalists, customers and industry experts. In this one-of-a-kind ceremony we will shortlist the top 10 SME banks in the world. What’s more, a new Innovillage exhibition will present the winners through interactive demos and a panel discussion at the end of the conference will provide key takeaways from the event.

Some of the biggest names in the industry will attend this event, join them and don’t miss out!

Awards Ceremony 2017


We have the pleasure to invite all SME Summit participants and speakers to an exclusive Awards Ceremony, on the afternoon of the first summit day, 23 March 2017.

This is the perfect occasion to network with high level peers in a relaxed and enjoyable environment and discover the best-in-class SME Apps created by banks to deliver financial services to the SME market.

Logo-SMEappsbank.png (29 KB)

This disruptive initiative, jointly developed by Efma and SAP, is based on 3 pillars:

Find out about worldwide SME AppsBank portal
The SME AppsBank portal enables you to view applications posted by banks worldwide and gain global peer recognition by being listed in the library. Banks and Fintech companies from all over the world have met the deadline and submitted their initiatives! 

Discover a complete development environment
The platform provides cutting edge tools and technology such as API, connectors, guidelines and documents for you to improve existing apps or to build your app from scratch. 

Enter the competition and get recognised during the 2017 Awards Ceremony
A committee of experts will discern the awards to the world’s best SME apps posted in the portal. The awards will be presented at the Ceremony taking place during the 2017 SME Summit.

By submitting, institutions have the opportunity of winning a prestigious award in the following categories:
 Peer recognition award
 Media recognition award
 SME recognition award
 Efma special prize
 SAP special prize

Take a look at the library of submitted projects to see who is in the running for best SME banking service provider app!
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31 days
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For more details, contact:

Jezabel.jpg (9 KB) Jezabel Chave
Event Manager
+33 1 47 42 52 72

Get a feel of the SME Banking 2016 conference, with:

 3 SME_Summit.jpg (60 KB)

What delegates said at #EfmaSME16

"Very good opportunity to learn, share information and network."

Emre Ergun, Executive Vice President, Head of Retail and SME Banking, Fibabank, Turkey

What delegates said at #EfmaSME16

"Sometimes we touched good discussions and a start to learn / dislover new things."

 Erik Van Den Eynden, Head of Midcorporates and Institutionals Clients, ING Belgium, Belgium

What delegates said at #EfmaSME16

"Very useful experience in sharing ideas and experiences."

Alberto Bianchini, Head of Marketing Strategic & International Relationships, Credito Banca, Italy

Interested in sponsoring this event?

We offer you a wealth of opportunities:

  • Speaking slots to share your experience with a senior audience
  • Exhibition locations to develop relationships with your target market
  • Marketing visibility to improve your reputation within the industry

Take advantage of our affiliation with over a third of the world’s biggest banks!

For more info, please contact
or +33 1 47 42 52 72

We thank our partners